How the Mormons Make Money [1]

BusinessWeek.com
By Caroline Winter [2] on July 18, 2012
(Updated with magazine version. Removes an earlier reference to a Twitter account that is not Thomas S. Monson’s official account, and corrects the title of Sheri Dew's book.)

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Illustration by Labour

Late last March the Mormon Church completed an ambitious project: a megamall. Built for roughly $2 billion, the City Creek Center [4] stands directly across the street from the church’s iconic neo-Gothic temple in Salt Lake City. The mall includes a retractable glass roof, 5,000 underground parking spots, and nearly 100 stores and restaurants, ranging from Tiffany’s (TIF [5]) to Forever 21. Walkways link the open-air emporium with the church’s perfectly manicured headquarters on Temple Square. Macy’s (M [6]) is a stone’s throw from the offices of the church’s president, Thomas S. Monson, whom Mormons believe to be a living prophet.

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